In the second thinking piece, I mentioned the story of our logo - probably a less enthralling tale than that of the lovely lady Tamar, but quite important to us and what we are about.
It starts with Sue (of course!), who was born in Cornwall and was a Girl Guide. Therefore she has a fondness for things Cornish and, as it happens, also for knots.
It was nice to hear from people about their responses to my "thought" piece, so I thought a bit more! But there are a couple of pictures this time, which I hope convey the words.
This is about our strategic thinking for The Natural Fibre Company and Blacker Yarns but also about British sheep.
We will also be producing a small item on the development of our logos and how they diverged and then converged in graphic terms and why.
Oddly enough this is not an article about the UK and the EU!
In this article, I look at truth and values and how they affect our business and its future, and in particular how we can plan for the future. We want to involve staff and customers in this process.
Truth, trust and values
enquiries@thenaturalfibre.co.uk | +44 (0) 1566 777 635
